Presented by 
NODA AI | Nominal

Formula 1 week 
starts here.



Downtown austin
THURSDAY, OCTOBER 22, 2026
4:00 PM - 8:00 PM

Join us for an exclusive early evening of cocktails and conversation bringing together leaders from motorsport, technology, investment, government, media, and the international community. 

Elevation Live: Austin presents a dynamic stage with speakers at the intersection of advanced technologies, strategic capabilities, international partnerships, and global competition. The event is co-produced by Elevation Global Strategies and STATION Austin, with support from Capital Factory, Austin’s renowned technology and startup hub. 

Formula 1 has become a testbed for advanced technology, high-speed decision-making, and international collaboration. Host Kevin Baron leads fast-paced executive conversations exploring how humans on and off the track use AI to make better, faster decisions; how technologies move between motorsport, commercial, and national-security applications; and how global partnerships and investment are shaping strategic advantage.

Experience cinematic storytelling throughout the event presented by award-winning media production company Human Biography. 

Agenda and speakers to be announced soon.